Guide

How to get your local business found online: a 15-point checklist

Being good at what you do is not enough if customers cannot find you. Work through this checklist one item a day, and in about two weeks your business will be much easier to find.

2 min readUpdated 10 Oct 2026

The foundations

  1. Get a website with your services, photos, area and contact buttons. (See how to get one.)
  2. Create and verify your Google Business Profile. (See the step-by-step guide.)
  3. Use exactly the same name, address and phone number everywhere: website, Google, social media and directories. Mismatches confuse Google.
  4. Switch to WhatsApp Business and complete the profile. (See 10 WhatsApp tips.)
  5. Make sure your website works well on a phone. Open it on mobile data and tap every button.

Get listed in more places

  1. List on Bing Places (it can import your Google profile) and Apple Business Connect, so Apple Maps and Siri can find you.
  2. List in directories your customers use, such as industry directories, your trade association and local directories. Each one is another way to be found.
  3. Create Instagram and Facebook business pages with your website link in the bio, even if you only post once a week.

Build trust

  1. Ask every happy customer for a Google review, and send them the review link on WhatsApp the same day.
  2. Reply to every review, especially the negative ones, calmly and helpfully.
  3. Add real photos every month to your Google profile and your website.
  4. Show customer testimonials on your website, with names and, where they agree, photos.

Keep customers coming

  1. Put your website link and a QR code offline: visiting cards, bills, packaging, shop counter and signboard.
  2. Post on WhatsApp Status and Instagram regularly: finished work, new stock, offers and festival greetings.
  3. Share your website link whenever someone asks "do you have a website?" or "where are you?". Your website does the selling for you.

The shortcut

Indiexis takes care of items 1 and 5 for you, and makes the rest easier. You get a mobile-ready website with search-engine set-up, WhatsApp and call buttons, a map and reviews, listed in our directory. Right now registration is waived and your first month is free; after that it is ₹999 a month to keep your page live.

List your business · See businesses already listed

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